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MicroMarketing D&B (Beijing) Co. Ltd

MicroMarketing D&B (Beijing) Co. Ltd (“MicroMarketing”), was founded in 2001 in Beijing, China. The company is a leading direct marketing and database marketing services company in China similar to Acxiom and Harte Hanks in the US. MicroMarketing builds and maintains high quality enterprise and consumer databases for clients to identify potential marketing targets for specific products or services. It also helps its clients design and execute direct marketing strategy to pre-define target customer groups (including enterprises and consumers). D&B (Dun & Bradstreet, NYSE: DNB) acquired MicroMarketing in November 2011.

Date:2009-12-16 Hits378
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